How we do it
?
How do you help visitors feel they are
?
Why do you have a star rating?
in London? The star rating scheme is very useful to
Many people come to London because us. It has helped us to not only reach the
there is such a mix of cultures. Our staff required standards but also to go beyond.
reflects this as we have people from Being ‘just good enough’ is not good
around the world working here. They enough for us. The standards set a basis
each have their favourite parts of London for us to develop rather than a finishing
that they recommend to visitors. In the line. They also help to make decision-
kitchen, we have English, Malaysian and making easier for visitors. Review
Polish chefs so we play to their strengths websites like TripAdvisor are playing an
and our menus offer great curries and increasing role in decision-making. When
sushi dishes, as well as the more a customer sees the reviews and also
traditional fish and chips. sees that a star rating has been awarded
by an objective and independent
?
What role do local people have in the organisation they can feel reassured.
life of the hotel?
When the restaurant opened we thought
?
What makes people return?
it would be used mainly by guests. We One of the reasons is that there is always
soon realised that local people are something different to see. But, at the
actually the bread and butter of the same time, there are things that they can
market (no pun intended!). So, we have expect to be the same visit after visit. Our
started to develop that with a range of genuine welcome, a good food and drink
events throughout the year and we have offering and a range of areas to suit their
introduced a local dining club. mood - lively or quiet. All of this makes
the Crown Moran a very special
place to stay.
www.crownmoranhotel.com
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