How we do it
?
Why are you applying for a star rating? strategic partnership. I also have a good
A star rating will be a feather in my cap. relationship with the local paper and have
I’ll be able to use the logo on my next negotiated a free listing. I hope for a
batch of leaflets and on my website. It’s a review in the near future.
mark of quality. I’m also hoping to pick up
a few tips and ideas from the Assessor.
?
What is your top tip for London
accommodation?
Over the next five years, we’ll have the You’ve got to be on the ball all the time.
eyes and ears of the world on us. Having I know within Stratford, we’re getting
a star rating will help to convey the more and more planning applications for
quality experience that my hotels. If I want to stay on top of my high
accommodation offers to visitors from occupancy levels, I’ve got to keep my
both overseas and the UK. standards up all the time.
?
What are you aiming for?
www.railwaytavernhotel.co.uk
I’d like to achieve a 2 or 3 star Guest
Accommodation rating. Visitors looking at
my star rating will know that I’m up to that
standard.
?
What promotion are you doing?
Marketing is the next step for me. So far,
our promotion has focused on local PR.
I’m very involved in the community. I’m
Vice Chair of the local community forum,
I sit on the executive committee of the
town centre forum and I’m the business
representative for Newham’s local
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