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Sanitaryware
Deca sanitaryware from Aquaplus is Ideal Standard previews new wellness
approved for use with Geberit frames innovations
Aquaplus Solutions, UK Ideal Standard, a leading
distributor for Deca bathroom provider of innovative,
ceramics, is pleased to design-driven bathroom and
announce the Piano wall-hung kitchen solutions, previewed
WC and Nuova wall-hung its newest innovations in the
WC have both been tested home wellness arena at ISH.
and approved by world leader Ideal Standard’s Soft Bath
in advanced plumbing and made from a brand new
plastics technologies Geberit material, Senses, a new
for use with its UP200 and range of shower kits, and its
UP300 concealed dual flush latest WWW whirlpool
cisterns and Duofix frame enhanced with
system. chromotherapy, combine
The Geberit Duofix frame the latest advancements in
system facilitates creativity in technology, design and therapeutic knowledge.
bathroom design, allowing for Soft Bath is made from a special compound material primarily used
a multitude of design today in motorbike seats. The result is a substance that is even more
possibilities. Hidden behind walls and tiles, the sturdy metal frame resilient than acrylic yet much softer to the touch, shinier and more
supports wall hung sanitaryware without the need for supporting walls flexible.
and includes an integral cistern. The result is a clean finish with no Ideal Standard’s range of WWW luxury hydromassage baths (pictured)
visible pipe work that perfectly reflects the contemporary design of both offers eye catching and elegant design which is both functional and
the Piano and Nuova WC. stylish. The new WWW whirlpools are now also available in a black
Pete Mills, Sales & Marketing Director, Aquaplus Solutions, finish with chrome jets and fittings.
comments: “We are delighted that Geberit has tested and approved both Using an innovative new shape, Ideal Standard’s Senses shower kits
the Piano and Nuova WC’s from Deca for use with its most widely used created by design house, Artefakt, offer a new approach to shower
systems as we feel that the design and quality of both the WC’s and the design. The rounded square of the shower head moves beyond sharp-
Geberit frames sit hand in hand.” edged geometry to create a more pleasant and soft appearance.
Hotline no: 0845 201 1915 Hotline no: 01482 346461
Website: www.aquaplussolutions.com Website: www.ideal-standard.co.uk
Enquiry no: 83 Enquiry no: 84
New Kappa50 complements designer Retailers anticipate significant sales from
bathrooms new Jasper Morrison collection
Geberit, the leading supplier Ideal Standard, a leading provider
of sanitary, supply and of innovative, design-driven
drainage systems, has bathroom and kitchen solutions,
produced a new dual flush is launching its new designer suite
plate which will complement by Jasper Morrison to retailers.
any modern bathroom. Since its preview at 100% Design
Manufactured from high this fully integrated collection of
quality zinc, the new Kappa50 sanitaryware, fittings and furniture
has sleek, straight lines and has created much interest and is
comes in a choice of finishes expected to generate substantial
including gloss chrome, matt sales.
chrome or white. Retailers are set to benefit from
As the only visible Ideal Standard’s commitment to a
component of Duofix, significant consumer advertising
Geberit’s frame for wall-hung budget, which has been put in
sanitaryware, the design of the place as an integral part of a wide-
flush plate is of key ranging marketing support
consideration and the campaign for the new collection.
distinctively simple Kappa50 It is the simple but stylish design described as “Super Normal” that is
provides an element of sophistication to any bathroom. widely seen to be the suite’s main attraction. The collection represents
Popular among designers, wall-hung sanitaryware can be found in what Morrison feels is an antidote to the “over-design” of so many of
many new leisure establishments such as hotels, bars and restaurants, and today’s consumer goods.
is becoming standard in domestic bathrooms. The Jasper Morrison collection continues Ideal Standard’s
Simon Spridgeon, Head of Product Management for Geberit, said: commitment to provide “Total Bathrooms” whereby consistent and
“The new Kappa50 dual flush plate is a simple design that will appeal to coordinated design style is applied to all features, fittings and furniture.
the design-conscious. Its neat geometric form reflects the straight lines Each and every element holds a distinct reminder of the design – from
and shapes of sophisticated, modern bathrooms.” the shape of the bath and the taps to the wash basin and furniture.
Hotline no: 01622 717811 Hotline no: 01482 346461
Website: www.geberit.co.uk Website: www.ideal-standard.co.uk
Enquiry no: 85 Enquiry no: 87
24 BATHROOM & KITCHEN UPDATE MAY 2007
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