Benefitfocus
in a small office over a Long Island
serves nearly storefront, with a half dozen em-
90,000 employer
groups and
ployees, a similar number of custom-
150 insurance
ers and annual revenue of $86,000.
companies in the
United States
Twenty-seven years later, the
and 26 other
company employs more than 1,400
other countries.
people worldwide, generating annual
revenues of nearly $200 million.
Nearly 1.5 million nonprofit
organizations nationwide receive
almost $300 billion in contributions
each year, but industry figures show
that nearly $1 out of every $7 raised
by some nonprofits is wasted on
administrative costs. However, the
technology and strategic consulting
provided by Blackbaud enhances
photo courtesy of Benefitfocus its customers’ economic viability by
helping them become more efficient
with Doug Moreland, a software tions throughout the world now use in identifying, targeting and track-
development guru whose talents Blackbaud’s products and services for ing current and potential donors
turned out to be the missing link fundraising, financial management, and assisting them in making better
that helped provide the comprehen- direct marketing, school administra- decisions regarding program activi-
sive benefits solution for which they tion, ticketing, business intelligence, ties and future growth.
were striving. Holland, Jenkins and Web site management, canvassing Besides its corporate office in
Moreland formed Benefitfocus.com, prospects, consulting and analytics. Charleston, Blackbaud also has a
Inc. in the spring of 2000 and even- They rely on software developed by presence in Canada, the United
tually moved to Mount Pleasant. the Charleston-based company to Kingdom and Australia. The compa-
The company and its more than enhance operational efficiency, build ny’s shares of common stock trade on
400 employees moved into their new and maintain strong relationships, the NASDAQ Global Select Market
headquarters on Daniel Island in 2006, take advantage of the power and under the ticker symbol BLKB.
a 140,000-square-foot facility repre- reach of the Internet and raise money Blackbaud’s clients are a diverse
senting a $25-million investment. to support their mission. group encompassing many dis-
Within the next three years, the Blackbaud’s success story started ciplines. Some of the company’s
company anticipates a need to fill
more than 300 new high-tech posi-
tions, ranging from software devel- Blackbau
F
d
o
i
r
s
t


t
M
h
o
e
ultrie
opment to engineering to customer
leading provider
of software for
relations to project management.
fundraising
Benefitfocus remains a company
endeavors
worldwide.
committed to providing the best ser-
vice and programs to its customers.
BLACKBAUD
Starting in a one-room office with
only six employees, Blackbaud has
grown to become the leading global
provider of software and related
services designed specifically for
nonprofit organizations.
Approximately 19,000 organiza-
photo courtesy of Blackbaud
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ECN_55_Technology.indd 57 3/20/08 9:00:24 AM
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