MEDIA MOMENTUM 2008 AWARDS
ZAMANO 27 MOBILE COMMERCE 28 TOPTABLE.CO.UK 29
COMPOUND GROWTH: 162.9% COMPOUND GROWTH: 147.3% COMPOUND GROWTH: 146.1%
LOCATION: LONDON LOCATION: CIRENCESTER LOCATION: LONDON
WEBSITE: ZAMANO.COM WEBSITE: MOBILECOMMERCE.CO.UK WEBSITE: TOPTABLE.CO.UK
Zamano provides mobile services
Mobile Commerce operates as an
Established in February 2000,
in the UK, Ireland and Australia.
aggregator and distributor of mobile
Toptable shareholders include
The company enables its business
content. Its products and services
Sir Alex Ferguson, and chef and
partners to deliver mobile content
include mobile search, 3G and WAP
restaurateur Gary Rhodes. Toptable
and interactivity 3G video services,
services, SMS services, alerts/
is the biggest online restaurant
SMS, MMS and WAP. Its product
subscription services, performance-
booking service in the UK and
offerings include 3G Video Platform,
based listings, location gateway,
provides a free service for users to
a video streaming platform; Chat
cross network and call centre. The
research, plan and book anything
and Tarot, a multimedia premium
company has recently launched two
from a romantic dinner for two to a
SMS chat and tarot service, and
search services. The fi rst is driven
large corporate event. The website
user-generated content portals
by a taxomomy of categories and
also contains up-to-date restaurant
(zBlog) that enable users to upload
the second allows the user to enter
reviews, a weekly list of hottest
content and receive payment when
Free Text. These services are live on
restaurants and news and gossip
their videos are downloaded to
Orange and O2. The company was
on restaurant openings and celeb
other users’ handsets. Zamano was
founded in 1999 by entrepreneur
spotting. Toptable currently books
founded in 2000 and was fl oated on
Steve Page.
for approximately 2,500 restaurants.
AIM in 2006.
ETV 30 UTARGET NETWORKS 31 TRADEDOUBLER 32
COMPOUND GROWTH: 145.1% COMPOUND GROWTH: 141.2% COMPOUND GROWTH: 134.5%
LOCATION: LONDON LOCATION: WINDSOR LOCATION: LONDON
WEBSITE: ETV.TV WEBSITE: UTARGET.CO.UK WEBSITE: TRADEDOUBLER.COM
ETV produces and distributes Utarget was established in 2000 as a TradeDoubler provides digital
interactive video-based content for specialist online advertising network marketing solutions to advertisers
digital TV, IPTV, web TV, mobile and focused on high-impact full-screen and publishers in Europe. Its
any other device where consumers advertising products for the UK solutions include td Pull Affi liate
want to watch television. The and European internet markets. It network, a form of performance-
company works with brands and offers UTinterstitial, which enables based online marketing; td Push
broadcasters to develop their digital advertisers to deliver ads to users; Campaign network to optimise
businesses and exploit the emerging UTsubs, which delivers full-page campaigns and generate results
media landscape. ETV currently ads to various users; and UtargetTV, through the best-performing
produces and run Nuts TV (Freeview offers advertisers the opportunity advertising sites; td Talk Pay-per-call
42), Thomas Cook TV (Sky Digital to stream television and video ads network to trace online visitors from
645), Thomas Cook Broadband, on the internet. The company also an initial click on the customer’s ad
London TV Broadband and 3’s daily offers UTcontextual, which enables through to a completed telephone
mobile TV service Today on 3 Live. advertisers to deliver ads to opted-in dialogue; and td Reach Ad network,
ETV’s interactive division designs, users; and UTbar, which offers which enables advertisers to plug
builds and manages participation advertisers the ability to create into a network of highly frequented
solutions, enabling mass audiences to bespoke and interactive rich-media publisher sites. In addition, it offers
interact with TV content. Clients have toolbars that are discretely delivered consultancy services.
recently included Ford, ITV, Seat and as fl oating toolbars.
the UK cinema industry.
p14_32_MMA.indd Sec1:26 5/3/08 2:18:31 pm
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