TOTAL LICENSING
HONG KONG INTERNATIONAL
LICENSING SHOW...
Your Gateway to Licensing in Asia
categories and The 6 Award Categories this
pavilions, such as year are:
entertainment Best License (entertainment)
and characters, Best License (non-entertainment)
trademarks and Best New Property
brands, sport, Best Licensee
fashion, art and Best Licensing Agency
lifestyle alongside Best Marketing Campaign in Hong
country-specific Kong
pavilions from
key markets Why Hong Kong
throughout the According to a HKTDC research
globe. A series report, “China’s Licensing Market
of insightful and Hong Kong’s role,” Hong Kong
conferences is an ideal gateway for licensing
will also take companies looking to enter the
place, offering Chinese mainland market. Hong
facts, figures and Kong exhibitions and consumer
insights on the product shows provide an excellent
The Hong Kong International
latest trends in platform for reaching potential
Licensing Show - Asia’s premier
the licensing world. The 5
th
Premier licensees. Hong Kong also has deep
platform for global licensing
Asian Licensing Awards, organised business connections in the Chinese
business will be held for the
by HKTDC and the International mainland, and it is renowned for its
seventh year from July 2
Licensing Industry Merchandisers’ business integrity, its independent
– 4, 2008 at the Hong Kong
Association (LIMA), will be held once judiciary and its intellectual property
Convention and Exhibition
again to recognise more of Asia’s rights protection.
Centre.
outstanding licensing companies. The Hong Kong Licensing Show is
Since the inaugural launch of Hong
your key to unlock opportunities in
For more information on the
Kong Licensing Show by the Hong
the lucrative Asian markets. Come
2008 Hong Kong Licensing Show
Kong Trade Development Council
visit and explore new business
and the 5
th
Premier Asian Licensing
in 2002, it has become a must-see
opportunities. Apply before February
Awards, please visit:
event on the business calendar of
15, 2008 to enjoy a 10% early bird
http://hklicensingshowtdctrade.com
the licensing industry. Every year,
discount!
the Show attracts the full spectrum
of licensors, licensees and licensing
agents from around the globe. Last
year, a ground-breaking 11,162
visitors attended the Hong Kong
Licensing Show, including more than
4,000 from outside Hong Kong.
Visitors from the Chinese mainland
led the way, followed by Japan, Taiwan,
the Philippines, Korea, the United
States, Singapore, Thailand, Australia
and Malaysia.
Event Highlights
The Show caters to all property
owners by featuring a wide array of
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