TOTAL Art Licensing
The latest art work from internationally successful Nel Whatmore.
Spring Fair - Hall 12, G22.
Nel Whatmore will be revealing her very lat- Surtex and since then the licensing side of my who showed a keen interest in my work. To this
est work in the series “Reasons to Be” , at this work has grown enormously.” day some of those early customers stay faithful
year’s Spring Fair. This stunning new Collection, But it was in 2006 that she made the decision to and turn up to my exhibitions.”
“Reasons to Keep a Secret”, is the first to use market her unique work in Collections, combin- So it was fitting this year while showing at the
delicate black silhouettes, a real departure for ing paintings and poetry under the sub brand Chelsea Flower Show to have HRH Prince
Nel, and which manages to create a truly sophis- “Reasons to Be…”. Reasons to be Cheerful, Charles and the Duchess of Cornwall visit”.
ticated addition to her collection. Love, Content, Bold and Dream” were launched The recent Brand Licensing Show in October in
Her stand will feature paintings in oils, dominat- initially and have now been followed up in 2007 London was a real success for Nel as Copyrights
with “Reasons to Keep a gave “Reasons to Be...” its own dedicated stand
Secret, Have Fun and Be which attracted a great deal of interest. Attend-
Mellow”. The Nel brand ing the Fashion and Gift Show at Harrogate,
and Reasons to Be... are later in September meant the Rayware’s new
all both about the quality
of fine art coupled with
good design, emotive pal-
ettes and poetry, to pro-
duce beautiful things. Eve-
ry Reasons to Be... collec-
tion provides a selection
of fine art originals, dedi-
cated palette and poems
ed by a large original work that evokes a sense and even suggested design concepts.
of mystery and intrigue, built up in layers to im- Nel continues: “My work is now sold all over the
ply the hidden treasures and rich and intricate world in myriad different forms – from tabletop
filigree silhouettes that have been beautifully to kitchen textiles, needlework kits and station-
crafted. ary to china to name a few. Many licensees have
Launched at the 2008 Atlanta Gift Show, Nel made a real commitment to the brand and “Rea-
also will be showing her first ever poetry books, sons to Be,,”, and are now producing stunning
in four volumes entitled Reasons to Dream, ranges. We are working with top names such
Reasons to Love, Reasons to Be Cheerful and as Royal Worcester, Rayware, Shreds, CR Gib- gifts sets and Royal Worcester’s ceramics could
Reasons to Be Content. These four books have son and Coats. We aim to make life easier for be seen for the first time, with both receiving
been published by C. R. Gibson and each feature companies and enjoy working together in order an overwhelmingly positive response from the
twelve poems, matched to twelve paintings. to produce top quality products”. public.
In addition Royal Worcester has extended its When Nel first started she was lucky enough to Nel continues “This last two years have been
stunning gallery collection of Nel’s work to in- be one of the first to be awarded a grant from a rollercoaster of setting up the brand and the
clude superb new teacups and saucers. Washing- the Princes Youth Business Trust and from the excitement of seeing it become established. My
ton Green will launch gorgeous new canvas edi- governments Enterprise Allowance Scheme. “It team is now ready to see what can be achieved
tions of prints taken seems a long time ago over the next two years and beyond”.
from this Reasons now, but some things
to Keep a Secret have not changed, I
See Nel at:
Collection. still seem to work
The Atlanta Gift Show
Nel Whatmore, long hours, need more
Surtex, New York
now entering her time to paint but love
Licensing Show, New York
21
st
year of profes- it more and more. I
Brand Licensing, London.
sional work says: “In initially painted and
2005 we launched printed my own work
For licensing information, contact
the “Nel” brand at and sold it directly to
Copyrights Group +44 (0) 1295 672 050.
the Spring Fair and the public, gathering
enquiries@copyrights.co.uk
then in New York at addresses of those
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