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NEWS
TOTAL LICENSING
VIP LICENSE MARILYN PHOTOS
NEW SERIES FROM
Hamburg-based licensing agent V.I.P. Entertainment & Merchandising has
added over 5000 Marilyn Monroe photos to its licensing portfolio.
HENSON
The majority of V.I.P.´s new Marilyn photos were shot by Milton H.
The Jim Henson Company has signed an
Greene, a renowed high-fashion photographer, who became well-
agreement with Los Angeles PBS station
known through his portraits of movie and television
KCET to produce a new animated series
celebrities.
that will be released on PBS Kids in 2008.
Greene shot over 300,000 images, among them about
“What’s the Big Idea?” has a sketch-com-
5000 of Marilyn.
edy format and features Josh, an inquisitive
Before marrying Arthur Miller, Monroe lived with Mil-
youngster who tackles the everyday ideas
ton and his family in their Connecticut farmhouse. It
that preschoolers find fascinating.
was during this period that Greene was able to capture
Forty half-hour episodes of the series will
some of the most beautiful photographs taken of Mari-
be created using the Henson Digital Perfor-
lyn, recording her moods, beauty, talent and her legen-
mance Studio, a proprietary technology that
dary spirit.
allows puppeteers to perform digital char-
Together with Marilyn, he produced the films Bus Stop
acters in real time creating a more sponta-
and The Prince and the Showgirl.
neous and fresh result.
Tom Kelley is the photographer of the other new Mari-
Commenting, Lisa Henson, Co-CEO said,
lyn photos on offer from V.I.P.
“We are thrilled to continue our legacy of
Whilst there are only twelve of these, they are probably the rarest
creating entertaining educational program-
Marilyn photos ever taken as they include the only nude shots of her
ming by partnering with KCET and PBS
which later appeared as the centrefold for the debut issue of Playboy.
KIDS on this project.
Tom Kelley Studios has already licensed these photos to Nova Wines in
We recognize that we have a unique oppor-
California for Marilyn Merlot.
tunity to excite and educate our youngest
“We are extremely proud to have been appointed the exclusive agents
viewers about science and we are looking
for Europe and are very positive that this fresh artwork will add new
forward to meeting that challenge in a fun
licensed products and volume to the market”, commented Michael A.
and irreverent way.”
Lou, President of V.I.P.
12
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